Harris campaign sees tonight’s Oprah livestream event as "big moment" to reach broad range of voters

 The Harris campaign views the “Unite for America” livestream event hosted by Oprah Winfrey tonight as a “big moment” to reach a broad range of persuadable voters, according to campaign officials. 

Oprah, in collaboration with a group known as Win With Black Women, will hold a massive, virtual rally, in Farmington Hills, Michigan, aimed at uniting groups of Vice President Harris’ supporters to turn out to vote in November’s election.

Harris’ team believes the event could potentially have a large impact, similar to Oprah’s long-running talk show, where according to the campaign, “she commanded the attention of viewers to bring powerful stories to light that ended up sticking in the public consciousness.”

More about the event:

• In addition to the few hundred studio guests in the live audience, the campaign says nearly 200,000 people have signed up to view tonight’s event virtually.
• The event will be streamed across Oprah and Harris’ YouTube, Instagram, Facebook, Tiktok and Twitch accounts.
• There will also be an organizing component, where speakers make calls to action, urging people to sign up to volunteer for phone banks and door knock in their communities.
• More than 140 ‘Win with Harris’ grassroots groups will participate, including “White Women: Answer the Call,” “Latinas for Harris” and “White Dudes for Harris.” Michigan Gov. Gretchen Whitmer is also slated to attend in person.